Many people, especially lately, have been interested in the question, what is Cdp in Beeline? Subscribers of the mobile operator Beeline are very familiar with such a service as Chameleon. It is an entertainment resource; every day from morning to evening all kinds of messages and links to videos appear on the display of your phone. Some news is free, but there are very few of them, mostly all require some payment. As soon as you click on a message, the content is ordered immediately, or you subscribe to a specific channel, and a specific amount is automatically debited from your account. Thus, cdp subs are content distributed through the special Chameleon service. Is it possible to refuse it, and why is it needed?
Cdp - what is it in Beeline?
Clients of the black-and-yellow operator are well acquainted with such an intrusive service offered by Beeline as “Chameleon”. This program has been installed on the SIM cards of all clients for quite a long time. Thus, having purchased a SIM card in the salon, you can be sure that Chameleon is already activated on it. What is hidden under this name?
"Chameleon" is an information and entertainment resource for users of black and yellow SIM cards. Its effect is manifested in the fact that every day from eight in the morning until ten in the evening, information headlines on various topics are displayed on the subscriber’s display - news, jokes, +18 categories, etc. - this is cdp content in Beeline. Some of these offers are free, while others, on the contrary, require some payment (by the way, the cost of the request is displayed on the screen along with the title). As soon as the client touches the pop-up message, a content request or channel subscription is made.
Segment
The Segment CDP platform collects customer data from different touch points - this ensures data management, integration and customization of interaction with the audience within one platform. Next, in third-party services, you can build segments to create personalized advertising, a unique customer journey based on his behavior and interaction with the brand. What makes the system different is a single API for collecting analytical data on any platform (SDK for JavaScript, iOS, Android and more than 20 server languages).
Possibilities:
- Functions are a universal way to connect thousands of applications to Segment with a few lines of JavaScript code without additional infrastructure.
- Storage – All customer data is standardized and loaded into your chosen data warehouse within minutes.
- Automated data privacy using the Segment Privacy Portal (automatic blocking of the collection of certain types of data, automatic management of data subject rights, etc.).
- Compliance with GDPR requirements - the ability to store and process data locally, optimize user requests for deletion and limit the use of data.
Price: free Free plan, Team plan - from $120 per month (there is a free trial period), Business plan - on request. The tariff depends on the number of contacts and data sources.
Representative offices: USA, Canada, UK, Australia.
How to disable cdp content in Beeline
The desire to disable messages, the appearance of which is initiated from the outside, is connected not only with the fact that an accidental touch can lead to a one-time debit of funds from the account or even a subscription to some unnecessary information channel. Many mobile operator clients are somewhat annoyed by the regular appearance of messages on the gadget screen, which not only interferes with normal operation of the device, but also leads to a decrease in battery charge.
How to get rid of an annoying imposed service that provides cdp subs content, how to disable it? Beeline offers two options for deactivating it.
MuleSoft
The MuleSoft platform solves many data-related problems: from creating a 360-degree customer portrait to developing API ecosystems. MuleSoft provides the following set of tools:
- Anypoint Studio - helps you create, coordinate and transform integration flows between applications.
- DataWeave – supports XML, JSON, CSV, Excel, etc. formats, recognizes and unifies them.
- Anypoint Enterprise Security – Protects system security and maintains data integrity so companies can share important data with peace of mind.
- Mule Management Console – Provides easy and transparent management of systems, servers, endpoints and applications.
- Anypoint Service Registry and Anypoint API Manager – simplify data cataloguing, discovery, monitoring and management.
- CloudHub platform - designed for businesses that want to use cloud connectivity.
Price: discussed individually.
Free period: available.
Representative offices: Europe, Asia, America.
Disable via USSD service
Among the useful USSD requests that subscribers of the Beeline mobile operator should fill out is the command to disable Chameleon. It’s quite easy to remember: *110*20#. In this simple way, you can refuse to receive unnecessary news and other offers on various topics. The client will be notified about the result of the command via text message.
By the way, if you want to connect this service back, then instead of 20 in the above command you need to enter the numbers 21.
ORACLE CX Unity
The platform integrates customer data from online, offline and third-party sources to create a single, dynamic view of each customer in real time. And AI algorithms help determine the optimal follow-up actions with contacts within any existing business processes.
Possibilities:
- Unified client profile: unification of all data sources; data structure models for different business sectors.
- Profile enrichment: more than 50 ready-made built-in customer profile attributes; ready-made connectors for third-party data service providers; access to the world's largest third-party data trading platform based on Oracle Data Cloud (Oracle BlueKai Data Management Platform).
- Smart Segmentation: Real-time segmentation to send messages to specific target groups; 80+ behavioral assessments such as channel engagement, churn rate, purchase propensity and more; more than 100 ready-made behavioral segments that will help you find your most valuable customers, discount hunters and other consumer groups key to your business; personalization in real time.
- AI-powered analytics: predictive behavior analysis; engagement reports; RFM analysis.
Price: discussed individually.
Free period: no.
Representative offices: America, Asia, Europe, Middle East and Africa.
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Disabling pop-up offers via BiInfo
An application is installed on the SIM card of the Beeline operator, which is also displayed in the interface, or rather, in the menu of a smartphone or tablet. Most often, users hide unnecessary programs using the standard tools of the gadget’s operating system. So, in order to turn off information notifications, you should go to the BiInfo application. In the list of sections you need to select the “Chameleon” menu and find the “turn off mailing” item. After completing these steps, you can forget about cdp (we told you what this is in Beeline earlier). You can activate the newsletter in the same way by selecting the “Enable newsletter” command.
eSputnik
eSputnik is a marketing automation system that includes CDP functionality. Data about contacts in real time is collected from CRM, offline points, from websites and mobile applications, from mailings (email, Viber, SMS, mobile and web pushes). Based on this data, segments are built with which you can perform any actions: for example, send welcome chains, reminders of abandoned carts, conduct reactivation campaigns, show personalized product recommendations on the site, etc.
Possibilities
- Collect and integrate data from online and offline sources into a single profile - for more accurate segmentation and personalized communications.
- Cohort and RFM analysis - help to study in detail the audience and the return on investment of campaigns, and instantly respond to the movement of a contact between segments (newbie - VIP, etc.).
- Automation of omnichannel communication - the ability to set various conditions for starting automatic mailings through several interconnected channels at once: in mailings, on the website and in the mobile application. Read case>>
- Machine learning – the system analyzes user behavior and, based on the data obtained, creates personal recommendations on the website and in mailings for each contact. Predictive analysis allows you to offer product items that are most likely to interest the user.
- External data sources – creating segments based on data from external sources (Google BigQuery, PostgreSQL, etc.) ensures secure storage and fast processing of huge amounts of personal data.
Price: ADVANCED tariff – $99 per month, PROFESSIONAL – $299 per month, ENTERPRISE – by agreement (the price of tariffs includes additional functionality of the system, on which the price depends).
Free period: no.
Representative offices: Ukraine, Russia, USA, France.
Want to know more?
If there is no “BiInfo” menu on your smartphone, what should you do?
If you cannot refuse to receive information messages or the “BiInfo” menu is not available on the SIM card, it is recommended to visit a communication salon. Most likely, in this case, the subscriber will be offered to replace the SIM card with a working one, naturally keeping the number. Having received it in your hands, you can deactivate the unnecessary option through the “BiInfo” menu. Having gotten rid of Chameleon, the client of the black-and-yellow operator will not receive offers to order Beeline cdp subs content.
Adobe Experience Platform
The Adobe Experience CDP brings together data from both authorized and anonymous users across channels using AI-powered learning decision making and segmentation. Data is ingested by the platform, standardized for analytics and profiling, and then activated in any system, including Experience Cloud, in real time.
Possibilities:
- Collect data from across devices and channels to create and improve customer profiles in real time.
- Data transformation using standardized XDM (Experience Data Model) and validation.
- Personalize the customer experience in real time based on their profiles.
Price: discussed individually.
Free period: no.
Representative offices: America, Asia, Europe, Africa, Middle East, Australia and New Zealand.
Recommendations for eliminating cases of connecting unnecessary services
In order not to wonder about Cdp - what is it in Beeline - turn off Chameleon, unless, of course, you are amused by the notifications you receive, and you are sure that you will not accidentally be able to subscribe to some news channel. Also, follow these tips:
- Do not type short commands consisting of numbers, asterisks and hash marks that you received in an advertising message from the operator. Only if you are sure that you need it and know the cost of the request.
- Before leaving your number on any news or entertainment portal, read the terms and conditions. Most likely, information about the cost of the content received will be provided in small print.
- Refuse to send requests for short numbers, even if you are assured that they are free. If you still need to do this, then check what price you will have to pay for it. For this purpose, send a message with a question mark to that short number. There is no charge for such a request - you will receive a notification in response about the cost of sending messages.
- If you find fraudsters among organizations providing content, notify the operator about this by contacting the contact.
Popular seethings
A crowd of complainers filled specialized forums. People criticize the inability to disable annoying subscriptions. Your personal account and application are powerless.
Good afternoon. I ask you to consider my appeal. The essence of the appeal is as follows:
Read: How to disable the ban on Beeline mobile transfers
From 02/17/2017, funds were debited from my personal account opened in Beeline (PJSC VimpelCom) to pay for additional payments. paid 9731. The activation of this service was carried out without my SMS confirmation of consent to activate this service, which can be tracked by the details of the services provided. Based on this, in this situation there is the fact of imposing additional paid services on me, as a consumer, because:
- I did not give my consent, and silence as such in this situation is not a sufficient condition for connection and debiting money for it.
- The imposition of additional paid services is prohibited by clause 3 of Art. 16 of the “Law on the Protection of Consumer Rights” p.
Law of the Russian Federation (details are not a financial document). You also have no evidence that any services were provided to me; sending an SMS does not mean that the services were provided. In addition, you deprive me of the right to ensure that my obligations to a third party are fulfilled in full. The Constitution of the Russian Federation prohibits depriving a person of the rights granted to him in accordance with the Constitution; human rights can only be limited by the court. In this case, you limited my rights. I demand the immediate return of the illegally debited funds from my personal account. No Content Provider has access to my personal account; you and I have access to the personal account.
Hello everyone, in this article I will tell you how to disable a paid subscription from number 9731. But first, a little background. The beginning of the month, as usual, I topped up my phone balance with 400 rubles and this amount should have been enough for 30 days. After about 10 days, when I try to call, I find out that my number is blocked and they ask me to top up my balance, the Internet also stopped working.
I checked the balance, there is a small minus on the account. I immediately went into Beeline’s personal account and looked at the details of expenses, where I found an interesting item “Order content” - 30 rubles per day. I looked into “Connected” and found a connected subscription with number 9731.
Now let's restore the course of events.
I went to some site and read the information of interest; after the text there was a video player similar to Youtube.
Treasure Data
Treasure Data makes it easy to manage customer data in a flexible, scalable and secure environment. The highly customizable platform is equipped with a large set of connectors, which is constantly expanding. Treasure Data helps solve a range of problems related to CRM marketing, automation, web analytics and customer retention.
Possibilities:
- Processing of structured and unstructured data.
- Manage customer datasets and data models.
- Streaming, real-time data collection from mobile sources, the Internet and other databases.
- Integration with all major SaaS, B2B and B2C applications.
- Identification, unification and validation of data about clients and their actions.
- Segmentation and activation of customer groups for two-way communication with them (CLM).
- Analytics, reporting and forecasting.
Price: discussed individually.
Free period: no.
Representative offices: USA, Japan, South Korea, France, Great Britain.
Acquia
The Acquia platform unifies data across all online and offline channels, provides visual insights into unified data, and delivers personalized experiences across all customer touchpoints. Thanks to its modern SaaS architecture, the platform is capable of serving enterprises with large volumes of transactions, events and profiles.
Possibilities:
- Contact identification – a single source of truth from all available channels, combining data to create a complete customer profile.
- Analytics – data in the form of visualized, easy-to-use dashboards and reports, cohort analysis.
- Machine learning – improving customer experience using self-learning algorithms that help offer each client personalized recommendations and improve marketing strategy.
- Built-in SQL query editor—direct access to unified CDP data and the ability to easily switch between reports and queries.
- Data exchange – the ability to connect external business intelligence systems by exchanging data from Snowflake without the participation of IT specialists.
Price: discussed individually.
Free period: no.
Representative offices: USA, Europe, India, Japan, Canada, Australia.
